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I’ve got brains in my head and feet in my shoes — and a University of Florida journalism degree in my hand doesn’t hurt. But why did this Georgia native decide to fly south for four years? Some say it was my middle school principal, a die-hard Gator swimming in a sea of minnows that were destined to be Dawgs. Some say it as my infallible need to get away from Alpharetta. Even more say it was just dumb luck.

But me, I credit Jesse Palmer (the college quarterback Jesse Palmer, not The Bachelor Jesse Palmer — that distinction needs to be made early on). He was my first crush. I was 11, he was probably twice my age, but I was infatuated. I had to go wherever he was. Nevermind the fact that he wasn’t going to be anywhere near UF by the time I would make it there, a point my father so lovingly brought to my attention. I was going to go to the University of Florida, and when I found out it consistently had one of the top 5 undergraduate journalism programs in the nation, my mind was pretty much made up for me.

I only filled out one college application, and it was a binding agreement. Going somewhere else wasn’t an option. Luckily, I got in.

I was 11 when I knew I was going to go to the University of Florida. But, I’ve always known I wanted to be in communications.

First, it was newspaper journalism. We all know what happened there. Second, it was book publishing and public relations. I love reading, but not 288-pages at a time. That’s when I stumbled upon SEO.

While I first heard the acronym in my UF editing class, I didn’t start practicing until my stint as a book publisher when I needed to figure out how to get my authors and their books publicity. When I joined 352 Media Group, I dove in.

  • My innate fact-finding abilities made me an obvious link builder. If there is a source, you better believe I will find it.
  • I was a journalist. Content is kind of my thing.
  • I learned the technical side from some of the most talented web developers. While you would never want me to code your site, I can certainly tell you what’s wrong with it and how to fix it.

And yeah, the juice is totally worth the squeeze.

One Comment leave one →
  1. Ali Alidoost permalink
    February 10, 2012 5:52 pm

    Hi Erin, I just finished reading an article on mashable about SEO and G+. Great tips. Thanks

    I was also reading this. I am a member of both site. How has been your experience on both sites? Your feedback is greatly appreciated!

    Branding: Search VS. Social? How About Search AND Social?


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